by Jackie Brown | Advertising, Advertising Case Study, Marketing
Advertising Design Case Study The Challenge Guardian Credit Union in Montgomery, Alabama wanted to standout in the typical block of television ads while staying within their existing branding style. They also wanted to emphasize the local landscape, people, and...
by Jackie Brown | Advertising, Advertising Case Study, Copywriting, Design, Feature
The Challenge: Credit Union of Georgia was founded as a teachers’ credit union and still maintains a strong base of educators in their membership. The demographics show this group as largely female and in their 30s and 40s. Like most financial institutions, this...
by Jackie Brown | Advertising, Branding, Design, Digital, Feature, Marketing
Are you frustrated trying to keep up with all of your marketing projects? Heck just tracking the individual items in a massive multi-channel advertising campaign is tough. Need to show your management team the huge amounts of work you crank out? And then out of...
by Jackie Brown | Advertising, Branding, Design, Feature, Print Design Case Study
The Challenge: Progress Bank is a community bank headquartered in Huntsville, Alabama. Only ten years into their charter and they are already giving more established area banks healthy competition. With a name like Progress, brand materials must be modern and with a...
by Jackie Brown | Advertising, Branding, Design, Marketing
Hiring a designer not in the budget? Here are a few graphic design tips to help those marketing and advertising pieces get noticed! With the influx of apps such as Canva, Adobe Spark and PicMonkey that quickly create text on images for social media, it’s easier...
by Jackie Brown | Advertising, Marketing
We can get so wrapped up in our marketing and advertising campaigns, it’s easy to lose sight of the larger picture and how this campaign, this design, fits into the sales process. So we gotta remember how this ad, logo, social media post, brochure, whatever it...
