Advertising Design

Advertising takes many forms, from tiny postage stamp online ads to 30-foot billboards and beyond. Your message has to be clear, concise and consistent across all of those different forms. Doing so will help your brand become the preferred solution for your target audience. Here at JB Communications Group, we take the time to understand your story, your target audience and your industry. Then we create a message and design which can be read and remembered whether it is on a website, a branch poster or a magazine.

Finding it tough to manage all of the many sizes and formats your ad needs to be? We tackle huge campaigns like a pro linebacker seeking out a rookie quarterback. Say for instance, a campaign with five core messages which each were placed in more than 20 locations, for something like 100 individual ads? Our management tools will help you track each piece, its edits and approvals, making your goals even easier to reach.

Take a look below at some of our work.

Is it OK to use that image off the internet?

So you have a new product or service offering and you're anxious to get marketing materials out to your potential customers. Other businesses across the country might be selling it so there are quite a few photos popping up when you do an internet search. Feeling the...

Marketing United 2016 Takeaways

I’m a true believer in continuous learning, both on a personal and professional level. Shelling out for a conference fee is a big decision though, so I wanted to make sure the time and money would be well worth it. After the high I felt from last year’s Marketing...

Is Marketing to Millennials the Right Approach for You?

Millennials, Sha-mennials Lately, I've been hearing lots of talk about Millennials from some of our clients. And I'm also seeing more and more articles on the subject being shared, tweeted and liked within my networks. And while I think...

Four Tips for Getting the Most from Your Agency or Freelancers

So you're thinking about sending work out. Your marketing group just doesn't have the time or maybe the talents needed to get the work done. Or maybe you're already working with a hired gun. Here are a few tips for making that relationship more effective. Research the...

Using imagery to stand out in advertising

Go beyond the happy family (and I don't mean chinese take out). Ah the happy family. It's a red-blooded American aspiration to be part of a happy family, which makes the image such a powerful one for advertisers. "You can be this happy if you only use our (insurance,...

Increase your reach across multimedia

I admit it, I'm one of the many consumers who use more than one screen at a time, a true user of multimedia. Heck, I might have three or four devices going, especially while I'm watching sports! Take a look around your own family room this evening and you might find...

6 tips to stretch your marketing and advertising resources

Let's face it, companies large and small are always looking for more marketing and advertising efforts. The reasons holding you back are usually centered around a tight budget or a full schedule - or both right?! I've been in both situations. As the creative services...

Why your small business needs a dynamic website

It's tough for small businesses. You've got tight budgets, a million things to do and no time to do them, so I understand how some marketing efforts could get overlooked. But these days having a dynamic website should be the key element in every small business'...

How to buy print, TV and radio advertising

More and more small businesses are buying their own advertising or using consultants, realizing some nice cost savings over using traditional advertising agencies. In fact in my local market of Huntsville, Alabama, we've seen the traditional advertising agency fall by...